Call or Text Us at 303-442-3223

Andrew Kimmell

Recent Posts

Using Automation and Text Messaging to Create an Amazing Candidate Experience with TextUs and Herefish

Posted by Andrew Kimmell on Feb 25, 2019 4:34:54 PM

TextUs and Herefish have joined forces to enable recruiting firms to combine corporate-level recruiting automation with desk-level, real-time communication with candidates, contractors, and clients. With a conversational approach to text messaging and strategic automation you’ll be able to create a stand-out candidate experience.

Now, when you hear “automated text messaging,” you may think of the spammy SMS marketing of yore, but that’s not what we’re about. We empower you to create a personalized experience that gives your candidates a 1:1 connection with your recruiters.

Read More

Topics: Partner Network, conversational SMS campaings, Herefish, automation

Introducing TextUs for Drift: Conversational Text Messaging is Here to Help You Build Better Relationships Now

Posted by Andrew Kimmell on Dec 18, 2018 8:00:00 AM

A few years ago, listening to the Seeking Wisdom podcast, I heard Drift CEO David Cancel say “your website is like your store,” and it all clicked. Our websites are like our physical brick and mortar stores, and we're creating an experience for every customer who visits, just like we would if we were meeting in person.

If we thought about our websites that way, we’d do things a little differently.

Read More

Topics: Sales Acceleration, Partner Network, Mobile, SMS, Marketing, sales, marketplace, conversational SMS campaings

How to Send Conversational SMS Campaigns Without Sounding Like a Mass Marketer

Posted by Andrew Kimmell on Nov 16, 2018 3:56:40 PM

Business texting, like any business communication, is a dance between selling and information, between friendliness and respect, between brevity and thoroughness. In this dance, the difference between you and a mass marketer is how much attention you pay to your partner.

A mass marketer isn’t concerned with a personal connection or a tailored approach. You can be different.

An attentive conversational texter asks: is my goal a response, a time for a call, a yes or no? Am I adding value? Do I sound like a human? Once you know your objective, figuring out what to say, directly, without flash, comes easy.

Here’s how to send conversational SMS campaigns without sounding like a dreaded mass marketer.

Read More

Topics: Business Texting, Sales Acceleration, SMS, Marketing, sales, 101 Text Message Templates, meeting booking, conversational SMS campaings

Introducing the Business Texting Framework

Posted by Andrew Kimmell on Dec 22, 2017 8:35:48 AM

A New Communication Strategy for the Mobile World

In the past decade, we’ve entered a new frontier: the mobile world. People are on-the-go, constantly connected, and expect services on-demand.

Read More

Topics: Business Texting, Staffing and Recruiting, Customer Service, Text Messaging, Sales Acceleration