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How to Send Conversational SMS Campaigns Without Sounding Like a Mass Marketer

Posted by Andrew Kimmell on Nov 16, 2018 3:56:40 PM

Business texting, like any business communication, is a dance between selling and information, between friendliness and respect, between brevity and thoroughness. In this dance, the difference between you and a mass marketer is how much attention you pay to your partner.

A mass marketer isn’t concerned with a personal connection or a tailored approach. You can be different.

An attentive conversational texter asks: is my goal a response, a time for a call, a yes or no? Am I adding value? Do I sound like a human? Once you know your objective, figuring out what to say, directly, without flash, comes easy.

Here’s how to send conversational SMS campaigns without sounding like a dreaded mass marketer.

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Topics: conversational SMS campaings, Business Texting, meeting booking, 101 Text Message Templates, SMS, Marketing, sales, Sales Acceleration

How to Use TextUs to Make Mobile Scheduling Easy

Posted by TextUs Team on Oct 30, 2018 5:41:48 PM

Remember when you had to message back and forth endlessly just to find a time to meet with a contact? How people would wander off during the scheduling process if it was taking too long to get a meeting on the books? How sometimes you would double-book meetings, not realizing you’d offer the same time slot to two people?

If you’re thinking something like, yes, because these things happened this week!, then we’re going to take a moment to geek out to you about digital scheduling services. If your company isn’t using a platform like Calendly or Doodle or their sales tool cousins, like Hubspot’s Meetings or Drift Meetings, please try one of them out right now.

Aren’t they awesome!?

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Topics: meeting booking, Text Messaging, Business Texting