Nowadays, it’s expected that businesses use text messaging. In fact, 64% of customer prefer text messaging over voice when it comes to customer service. Because texting for business has become the norm, you can use it much in the same way you would phone or email to get a conversation with a prospect going. The biggest difference? That’s right -- people actually read their text messages.
Staffing Hub, the go-to site for staffing industry intelligence, just introduced The Staffing Show, the only podcast that delivers tools, tips, and tactics from the staffing and recruiting industry’s top executives and thought leaders. TextUs is proud to co-sponsor The Staffing Show.
You can’t reach your goals unless you have solid metrics to track your progress as you go. You can’t get healthy without measuring pounds lost or calories burned. You can’t get rich without measuring profits or ROI.
And you can’t improve your candidate experience without metrics that let you know how often your recruiters are communicating with your contacts.
Today kicks off day two of Bullhorn Engage 2018!
The TextUs team is at the booth and we’re prepping our roundtable to make sure it’s packed with all the info you need to help your recruiters get in touch with the right candidates at the right time.
We’re putting the finishing touches on our Engage with TextUs conference page, where you can find our latest updates and content throughout the show.
Now that we’ve discussed how to use text messaging to promote job postings and to qualify potential candidates, I want to showcase how you can use text messaging to nurture your relationships with candidates you’ve already placed.
Sometimes, the right message is all it takes to get a meeting with your contacts. And text messaging is the perfect medium for setting appointments. It helps you ask simple questions and get quick answers back, just what you need to fill your calendar.
Recently, we discussed how to promote your job postings using text messaging. Now we’re going to take things to the next level and talk about how you can use conversational texting to qualify leads.
You can now stream the 2018 State of Staffing Webinar, featuring an in-depth exploration of the data from the State of Staffing report. It also offers actionable tips on how you can align your outreach strategy, candidate experience, and tech stack to fuel optimal growth.
Your team works hard to source candidates, connect with top talent, and fill open positions as fast as possible. The race to scoop up talent is real, and you know that if your team isn’t the first ones out of the gate, your odds of winning plummet. But, do you know how your team compares to industry averages for days to close?
Maybe you have bad associations with texting a lot of people at once. You think “mass texting” and you might picture the worst kind of business communication -- anonymous, generic outreach or promotional messages that don’t meaningfully consider the audience on the other side of them.
When text messaging first started being used for business, campaigns were all about impersonal marketing. Contacts received bland, promotional messages from 5-digit numbers. These messages didn’t inspire conversation or connection -- often they were just interruptions that got quickly deleted.