Think about how you communicate with your friends and family. Chances are, you don’t spend much energy wondering if a phone number is textable -- every friend, family member, acquaintance, and kids’ soccer coach that you communicate with has a single number that you can call or text without thinking about it.
Communicating with your business should be just as straightforward -- it’s what your customers expect. Here’s why you should enable texting for all of your team members.
Topics: Business Texting, Text Messaging, SMS
Gone are the days when businesses set the rules of engagement. The internet has leveled the field. Your customers are used to getting what they want, when they want, whether that’s an instant delivery from Amazon or on-demand customer support when something’s broken.
But the good news is it’s pretty simple to meet clients where they are. Your best customers just have a few requests about how they reach you.
Topics: Business Texting, Text Messaging, real-time communication
Business texting, like any communication, is a psychological art. Use these science-driven tips to get fast, meaningful responses from your best prospects.
Topics: Business Texting, Text Messaging, SMS
We love year-end lists. From the best books, movies, and memes to the weirdly specific lists (2018 best weird dog names, anyone?), year-end lists help us remember what we loved and learned in the last year and to find new gems.
So here’s our contribution: our most-read articles of 2018.
Topics: Business Texting, News and Updates, SMS
If you aren’t texting, you’re missing out on potential deals. Sales have had to pivot since inception, from door-to-door salespeople to letters to phone calls (a big leap!), then calls to email. And, just as you would’ve been missing out on great connections if you hadn’t started emailing your prospects in the past decade, today, you need to text your contacts. Just take a look:
Let’s put those numbers into words.
Topics: Business Texting, Text Messaging, Definitive Guide to Business Texting, SMS, sales
Use texting for quick announcements and emergency blasts to internal staff and contacts. Brief enough to grab attention and more widely-accessed than email or calls (which may be jammed during an emergency), texts are a great way to quickly get time-sensitive messages to your audience.
Reasons you might send an emergency text:
Prepare on how to send an effective SOS text so you’re ready if the emergency strikes.
Topics: Business Texting, Text Messaging, SMS
Business texting, like any business communication, is a dance between selling and information, between friendliness and respect, between brevity and thoroughness. In this dance, the difference between you and a mass marketer is how much attention you pay to your partner.
A mass marketer isn’t concerned with a personal connection or a tailored approach. You can be different.
An attentive conversational texter asks: is my goal a response, a time for a call, a yes or no? Am I adding value? Do I sound like a human? Once you know your objective, figuring out what to say, directly, without flash, comes easy.
Here’s how to send conversational SMS campaigns without sounding like a dreaded mass marketer.
Topics: Business Texting, Sales Acceleration, SMS, Marketing, sales, 101 Text Message Templates, meeting booking, conversational SMS campaings
Remember when you had to message back and forth endlessly just to find a time to meet with a contact? How people would wander off during the scheduling process if it was taking too long to get a meeting on the books? How sometimes you would double-book meetings, not realizing you’d offer the same time slot to two people?
If you’re thinking something like, yes, because these things happened this week!, then we’re going to take a moment to geek out to you about digital scheduling services. If your company isn’t using a platform like Calendly or Doodle or their sales tool cousins, like Hubspot’s Meetings or Drift Meetings, please try one of them out right now.
Aren’t they awesome!?
Topics: Business Texting, Text Messaging, meeting booking
Meridian Technologies, an IT staffing firm, knew the power of texting. “If you’re not texting candidates, you’re behind the eight ball,” said Justin Van Tassel, Director of Recruiting, Talent Acquisition, Training & Development.
Their recruiters were using their personal cell phones to text with prospects and candidates and seeing great response rates over email and phone outreach alone.
But not everyone was comfortable using their personal cell phones, and as a result, Meridian wasn’t able to adopt text messaging company-wide. What’s more, when the staffing firm was using a BYOD (bring-your-own-device) model, management had zero insight into the quality, frequency, and efficacy of text outreach. This left a big hole in their analytics.
Topics: Business Texting, Staffing and Recruiting, Case Studies, Text Messaging, SMS, Bullhorn
We’re happy to announce that we’ve integrated with Greenhouse, the applicant tracking system and talent acquisition software that optimizes the entire recruiting process. TextUs for Greenhouse enhances your ATS experience with integrated text messaging, improving workforce productivity, increasing communication efficiency, and boosting customer engagement.
With the new integration, Greenhouse users can send and receive personalized text messages directly from their ATS to communicate in real-time with your candidates. The integration also allows users to track text touches directly from candidate profiles.
Topics: Business Texting, Staffing and Recruiting, Partner Network, SMS, marketplace, greenhouse, integration
There is a major shift happening in business communication right now. Your business is no longer in control of the conversation -- the customer is.
We can all order anything online, instantly get a ride, access all the entertainment and information that we want, on-demand and on our phones. This means that the power to make the decisions that drive business is literally in our pockets.
But, when it comes to business conversations, most companies are still acting as though the ball is in their court. We’re still using a business-first approach instead of a putting the customer first.
Topics: Inside Sales, Business Texting, Staffing and Recruiting, Customer Service, Sales Acceleration, News and Updates, Product Updates, Voice, TextUs Voice, real-time communication
Nowadays, it’s expected that businesses use text messaging. In fact, 64% of customer prefer text messaging over voice when it comes to customer service. Because texting for business has become the norm, you can use it much in the same way you would phone or email to get a conversation with a prospect going. The biggest difference? That’s right -- people actually read their text messages.
Topics: Business Texting, Text Messaging, Sales Acceleration, SMS, Marketing, sales, 101 Text Message Templates
Staffing Hub, the go-to site for staffing industry intelligence, just introduced The Staffing Show, the only podcast that delivers tools, tips, and tactics from the staffing and recruiting industry’s top executives and thought leaders. TextUs is proud to co-sponsor The Staffing Show.
Topics: Business Texting, Staffing and Recruiting, Text Messaging, Staffing Referrals, SMS, Bullhorn, podcast
You can’t reach your goals unless you have solid metrics to track your progress as you go. You can’t get healthy without measuring pounds lost or calories burned. You can’t get rich without measuring profits or ROI.
And you can’t improve your candidate experience without metrics that let you know how often your recruiters are communicating with your contacts.
Topics: Business Texting, Staffing and Recruiting, Text Messaging, SMS, Bullhorn, sales
Today kicks off day two of Bullhorn Engage 2018!
The TextUs team is at the booth and we’re prepping our roundtable to make sure it’s packed with all the info you need to help your recruiters get in touch with the right candidates at the right time.
We’re putting the finishing touches on our Engage with TextUs conference page, where you can find our latest updates and content throughout the show.
Topics: Inside Sales, Business Texting, Staffing and Recruiting, News and Updates, SMS, Bullhorn, sales
As recruiters and salespeople, we spend tons of time and energy reaching out to our candidates and leads.
Topics: Inside Sales, Business Texting, Staffing and Recruiting, Text Messaging, Sales Acceleration, Bullhorn, sales
Now that we’ve discussed how to use text messaging to promote job postings and to qualify potential candidates, I want to showcase how you can use text messaging to nurture your relationships with candidates you’ve already placed.
Topics: Business Texting, Staffing and Recruiting, Text Messaging, Staffing Referrals, SMS
Sometimes, the right message is all it takes to get a meeting with your contacts. And text messaging is the perfect medium for setting appointments. It helps you ask simple questions and get quick answers back, just what you need to fill your calendar.
Topics: Inside Sales, Business Texting, Staffing and Recruiting, Text Messaging, Sales Acceleration, Templates, SMS
Recently, we discussed how to promote your job postings using text messaging. Now we’re going to take things to the next level and talk about how you can use conversational texting to qualify leads.
Topics: Business Texting, Staffing and Recruiting, Text Messaging, SMS, Business Texting Framework
You can now stream the 2018 State of Staffing Webinar, featuring an in-depth exploration of the data from the State of Staffing report. It also offers actionable tips on how you can align your outreach strategy, candidate experience, and tech stack to fuel optimal growth.
Topics: Business Texting, Staffing and Recruiting, Customer Service, Text Messaging, SMS, Marketing
