A few years ago, listening to the Seeking Wisdom podcast, I heard Drift CEO David Cancel say “your website is like your store,” and it all clicked. Our websites are like our physical brick and mortar stores, and we're creating an experience for every customer who visits, just like we would if we were meeting in person.

If we thought about our websites that way, we’d do things a little differently.

Topics: Sales Acceleration, Partner Network, Mobile, SMS, Marketing, sales, marketplace, conversational SMS campaings

Business texting, like any business communication, is a dance between selling and information, between friendliness and respect, between brevity and thoroughness. In this dance, the difference between you and a mass marketer is how much attention you pay to your partner.

A mass marketer isn’t concerned with a personal connection or a tailored approach. You can be different.

An attentive conversational texter asks: is my goal a response, a time for a call, a yes or no? Am I adding value? Do I sound like a human? Once you know your objective, figuring out what to say, directly, without flash, comes easy.

Here’s how to send conversational SMS campaigns without sounding like a dreaded mass marketer.

Topics: Business Texting, Sales Acceleration, SMS, Marketing, sales, 101 Text Message Templates, meeting booking, conversational SMS campaings

There is a major shift happening in business communication right now. Your business is no longer in control of the conversation -- the customer is.

We can all order anything online, instantly get a ride, access all the entertainment and information that we want, on-demand and on our phones. This means that the power to make the decisions that drive business is literally in our pockets.

But, when it comes to business conversations, most companies are still acting as though the ball is in their court. We’re still using a business-first approach instead of a putting the customer first.

Topics: Inside Sales, Business Texting, Staffing and Recruiting, Customer Service, Sales Acceleration, News and Updates, Product Updates, Voice, TextUs Voice, real-time communication

Nowadays, it’s expected that businesses use text messaging. In fact, 64% of customer prefer text messaging over voice when it comes to customer service. Because texting for business has become the norm, you can use it much in the same way you would phone or email to get a conversation with a prospect going. The biggest difference? That’s right -- people actually read their text messages.

Topics: Business Texting, Text Messaging, Sales Acceleration, SMS, Marketing, sales, 101 Text Message Templates

As recruiters and salespeople, we spend tons of time and energy reaching out to our candidates and leads.

Topics: Inside Sales, Business Texting, Staffing and Recruiting, Text Messaging, Sales Acceleration, Bullhorn, sales

Sometimes, the right message is all it takes to get a meeting with your contacts. And text messaging is the perfect medium for setting appointments. It helps you ask simple questions and get quick answers back, just what you need to fill your calendar.

Topics: Inside Sales, Business Texting, Staffing and Recruiting, Text Messaging, Sales Acceleration, Templates, SMS

Maybe you have bad associations with texting a lot of people at once. You think “mass texting” and you might picture the worst kind of business communication -- anonymous, generic outreach or promotional messages that don’t meaningfully consider the audience on the other side of them.

Topics: Business Texting, Staffing and Recruiting, Sales Acceleration, Product Updates, High Volume, SMS, Marketing

We’re excited to announce that Nate Bishop has joined the TextUs team as our new VP of Sales. Before joining us here at TextUs, Nate was the Strategic Alliance Manager of North America at Bullhorn ATS and the Director of Sales at CloudCall, a cloud-based, ATS integration and voice services platform. Earlier in his career, he served as an enterprise sales engineer at Hewlett Packard.

Topics: Inside Sales, Business Texting, Press, Staffing and Recruiting, Text Messaging, Sales Acceleration, News and Updates

We’re excited to share StaffingHub’s 2018 State of Staffing Industry Growth Benchmarking Report, co-sponsored by TextUs, Erecruit, and StaffingReferrals.

StaffingHub surveyed hundreds of staffing industry professionals to understand the strategies, tools, and tactics that the most successful staffing firms use to grow faster.

Topics: Business Texting, Staffing and Recruiting, Text Messaging, Sales Acceleration, Fastest-Growing Staffing Firms, 2018 State of Staffing

Smartphones have become the primary way we take photos.That means that when your customers are shopping, attending conferences, or networking, they use their phone to take photos of products, informative presentations, and even business cards.

Topics: Business Texting, Text Messaging, Sales Acceleration, Product Updates, MMS, MMS for Business

When you’re communicating with anyone -- from friends and family to leads and clients -- your interactions build off of each other to create a connection. No single message, phone call, or chat defines the relationship -- instead, trust is built (or eroded) incrementally over time.

Topics: Business Texting, Staffing and Recruiting, Text Messaging, Sales Acceleration, Definitive Guide to Business Texting

A New Communication Strategy for the Mobile World

In the past decade, we’ve entered a new frontier: the mobile world. People are on-the-go, constantly connected, and expect services on-demand.

Topics: Business Texting, Staffing and Recruiting, Customer Service, Text Messaging, Sales Acceleration

Learn how to tap into business texting for your sales team to grow your lead numbers, close leads faster, and increase revenue.

Topics: Inside Sales, Business Texting, Text Messaging, Sales Acceleration, Templates, Playbooks

Four decades ago, in 1977, the first emails were used by the Department of Defense to share information between people on the same network.

Topics: Business Texting, Staffing and Recruiting, Customer Service, Sales Acceleration

Have you noticed that your applicants and even employees take a long time to respond to your calls and emails? If they respond at all? Like you, they are inundated with messages. Each day, they probably receive dozens of phone calls and hundreds of emails.

Topics: Business Texting, Staffing and Recruiting, Sales Acceleration, HR, Templates

Recently, Ted Guggenheim, CEO and co-Founder of TextUs, spoke with Ed McKinley of deBanked Magazine. deBanked serves as a news source for those wanting to keep up with the crossroads of the financial industry and the online world of financing.

Topics: Business Texting, Press, Sales Acceleration

You’re probably a pro when it comes to using email templates and honing your email communication strategy. But, text messaging is a different tool entirely. You want to be engaging, casual, and friendly.

Topics: Business Texting, Staffing and Recruiting, Sales Acceleration

It’s time to look back on the best of the best of the year. Here are the top 5 most-read articles from the TextUs blog in 2016.

Topics: Business Texting, Staffing and Recruiting, Sales Acceleration

Sales isn’t easy -- especially today when competitors are around every corner and you are all vying for people’s very, very limited time. Fortunately, many tools are available to help you take advantage of every opportunity that comes your way.

Here are five sales tools you can’t live without.

Topics: Inside Sales, Sales Acceleration

You know those emails you get that begin: “Hi there, I’m just checking in….” Don’t you hate that?

Newsflash: Your prospects hate it too.

---

Sales follow-up emails are important:

• 80% of sales are made on the fifth to twelfth contact.
• But...only 10% of salespeople make more than three contacts.

---

However, that doesn’t mean they need to be horrible. Here are five guidelines for writing effective, non-annoying sales follow-up emails.

Topics: Inside Sales, Sales Acceleration